2021 West Virginia Farmers Market Census

What’s New in 2021?

How to video for 2021 Census

Why is it important to take the census?

A census is a look at data that can be analyzed for future use. Normally a census is formal and impersonal. The West Virginia Farmers Market Census is an opportunity for our organization to feel the heartbeat of our state. The questions are geared towards finding an understanding of each individual market as well as markets as a whole throughout the state. Questions in the census may provide specialized analysis of the individual market taking the survey and benefits the market individually as to how it can expand its services to its community. Other questions may affect policies and practices statewide if enough of the markets seem to face a similar challenge. Policy makers, grant funders, and other support organizations seek to better understand the needs of our farmers, and this is the best way for us to show them that West Virginia Farmers Markets are worth their time, energy, focus, effort, and potential funding.

History of the Annual Census

The West Virginia Farmers Market Census began in 2012 to identify challenges and strengths in the local food system. Information provided by farmers and farmers market managers has guided the work of the West Virginia Farmers Market Association which includes many of the resources you find on this website. An annual report is created using the data shared through this survey and has been presented to partners and stakeholders during the Small Farm Conference since 2015. You can find some of the Census Archives here: http://www.wvfarmers.org/get-involved/statewide-farmers-market-census/.

What do you need to do to prepare for the Annual Census?

To prepare for this year’s census, you may want to start gathering some of the following data metrics:

  • Total Sales from All Vendors;
  • The number of vendors registered to sell;
  • The average number of vendors who come setup at the market weekly;
  • How many customers visit your market on average each week; and
  • Where your vendors sell products besides at your farmers market.

Click Here to Begin the 2021 Census

Copy and Paste this link if the above does not redirect: https://forms.gle/dRYfxXQbHpCZMom59

Having trouble with the online version? Click here to download the printable version.
Disclaimer: this questionnaire is 16 pages long and may require additional supplies before you print.

Mail paper copies of the completed 2021 Census to 900 Virginia Street East, Floor 3, Charleston, WV 25301. Must be post marked by December 15, 2021 to be considered for early 2022 programming.